BENEFIT / BEN-IB202

'They're Real!' Lengthening Mascara

Product code: BEN-IB202

  • Description
    They're Real! Mascara lengthens, curls, volumizes, lifts and separates. BENEFIT'S long-wearing formula won't smudge or dry out. A specially designed brush reveals lashes you never knew you had!

    APPLICATION

    Position wand horizontally and wiggle brush from side to side, base to tip, to achieve maximum volume, length and lift. Hold wand vertically and stroke upward to curl and separate. Layer generously as desired.

    BENEFITS

    *94% saw dramatic length and volume
    *90% saw base-to-tip curl
    *94% saw visible lift
    *100% saw long-wearing results
    Results observed in a consumer panel survey

    TIPS

    Want a big, doe-eyed look? Fan corner lashes outward with the custom-domed tip. The precision bristles make it easy!
  • About Brand
    BENEFIT Cosmetics was founded in 1976 by twins Jean and Jane Ford. Initially founded as a beauty boutique - 'The Face Place', specializing in quick-fix products for beauty dilemmas in San Francisco’s Mission District. In 1989, after several innovations and retail successes, the original Face Place was renamed BENEFIT Cosmetics and thus a star was born!

    In addition to their product expansion they have also opened up "brow bars" worldwide. Smith & Caughey's is fortunate enough to have the only Brow Bars in New Zealand and we welcome you to stop by and try this quick and hassle free service.
  • Delivery and Returns
    This item usually ships between 1 - 3 days. Unfortunately, this item is not available for International Shipping
    Many items can be returned for a full refund if the item is unsatisfactory in any way. Click here for our full Returns Policy.