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Celebrate World Oceans Day with La Mer

Discover how you can play a role in protecting our oceans

Each year, La Mer commemorate their commitment to ocean conservation with a new limited-edition Blue Heart Crème de la Mer jar. Read on to discover the history behind the La Mer Blue Heart Oceans Fund and how you can play a part in protecting our oceans.

What is World Oceans Day?

World Oceans Day was created in 1992 and later recognized by the United Nations in 2009 as an annual fixture taking place on June 8th. This day is devoted to recognizing the importance of the sea as a vital ecosystem, and to take action to preserve its delicate habitats and wildlife. 

La Mer's involvement

La Mer strive to honour the ocean as a place of wonder and symbol of promise on the horizon. A place where stories come to life and imaginations run wild. La Mer are committed to helping protect marine habitats across the globe in hopes to ensure flourishing seas for generations to come. Each year, around the world, La Mer team members and their families along with local communities lead an effort to clean and restore their local shores and beaches. In the journey to protect the living connection we all have to the ocean, we know that even small acts of participation can make an impact. 

This year, La Mer are also supporting projects that focus on education and empowerment of youth to become change agents as they strive to help ensure the future of our seas. 


As many La Mer enthusiasts know, La Mer use sea kelp as a key ingredient in their products. La Mer founder, Dr. Max Huber, was inspired by the ocean’s legendary healing powers. In tribute to his legacy, La Mer continues to only use sea kelp sustainably hand-harvested from pristine, protected waters off the coast of Vancouver Island in its nutrient-rich Miracle Broth™ which lies at the heart of every La Mer product.

How you can get involved

Join the La Mer Blue Heart mission to create a ripple of good to help protect ocean habitats. For every public post on Instagram using both #LaMerBlueHeart #LaMerDonation together in June 2020, La Mer will donate US$25, up to US$550,000, to the La Mer Blue Heart Oceans Fund to support their 2020 youth ocean education projects.

Blue Heart

Each year, La Mer celebrate their commitment to ocean conservation with a new limited-edition Blue Heart Crème de la Mer jar. This year's features a glimmering hand-painted watercolor design inspired by the rippling surf of our sparkling seas. Uncover the healing moisture inspired by the legendary renewing potential of the sea itself with 2020's Limited-Edition Blue Heart Crème De La Mer 100ml Moisturizing Cream.


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